Guidelines Concerning the Use of Endorsements and Testimonials in Advertising

February 7th, 2013
I received yet another notice from an advertiser in one of the affiliate programs in which I participate. While they are concerned for their own safety the information is applicable to any affiliate program in which you may participate. There are penelties for both advertisers and publishers, so you need to be informed and comply with the regulations. As Read The Post [...]

My HostGator Experience

January 25th, 2013
While I don't have wide experience as far as the many options available, I do have specific experience with two shared hosting companies.  My first hosting experience was with HostMonster. I was reasonably happy with their offering. There did come a time when I outgrew the limits of their 'unlimited' hosting account. (There are limits for all hosting Read The Post [...]

The Difference Between Being Indexed and Being Visible in Google Search Results

February 21st, 2012
There are at least millions, and probably billions, of pages on the web that are indexed but never show up on the first page of search results or even in the first hundred results returned for a search on the topic of the page. Many people worry about their pages being indexed, but that should not be the focus of their worry. There is little value to Read The Post [...]

Article Management System – A Freeware Artilce Directory Script

August 6th, 2010
I located another article directory script today. This one seems to  shows promise so far. I did install it on my server and began working with it this evening. There are some features that I like already, and the things that are lacking are not significant. This script allows for images to be uploaded with the articles. I like images in articles Read The Post [...]

Article Exchange – “Free” Article Directory

August 6th, 2010
I have had the Article Exchange "free" article directory script installed in two places for most of the year. During that time the script has crashed a couple of times. One of these is in a sub-domain, so it was not a big problem. The other is in the root directory of a site, so if someone tries to visit the site by the front door they can't get in. Read The Post [...]

Interesting Research from Chitika

July 29th, 2010
The ad network Chitika seems to take the business of serving ads very seriously. Not only that but they share some of their research information. In looking over the Chitika site I noticed a sidebar link for Research. One of the articles caught my eye. They recently looked at search term length from a couple of different points of view. They looked Read The Post [...]

NetKlix Ad Network – Initial Impressions

July 29th, 2010
There is a theory that to optimize the value per click on Google AdSense advertising only one ad unit per page should be displayed. You might have an ad unit and a link unit on a page, but the theory states only one ad unit. The rational for the theory is that Google serves the higher cost per click ads first. If you have but one ad unit the ads Read The Post [...]

I Have Added an Ad Network

July 27th, 2010
I have added an ad network in addition to AdSense to my arsenal. I have seen the theory postulated that one Google ad unit can be more effective than multiple AdSense units on a page. The theory is that with multiple units you dig deeper into the ad barrel. In order to maximize their revenue Google displays the relevant ads that have the highest Read The Post [...]

AdSense Position Counts

July 26th, 2010
There is a strong indication from the performance of my site, Web PickUps, that the position on the page of the ad block does have a significant effect on the number of clicks you will see. This is a confirmation of information that I have found on the web. What works for others seems to be working for me with this site. Web PickUps is a viral email Read The Post [...]

Using AdSense Channels for Testing

July 19th, 2010
The more information that you have about what is working for you the more successful you can be at monetizing your websites. Using AdSense for content ads is a popular method of monetization. Using AdSense channels can give you information that you need to optimize your sites. When you go into the AdSense set-up section along the way you are offered Read The Post [...]