Monetize Your Site

I was just going through some traffic reports on my hosting space. I had a search engine hit to the PC App Store site. I checked the link to the search results and found that my site, for the very special search term – pc app store, is ranked first of 72,100,000. This illustrates the importance of a domain name. The page rank is shown as 0 and Alexa is not even aware that the site exists. There are very few links reported to the page, but on the strength of the domain name the site is in the number one position.

I have several .info domains that get some search traffic on the strength of their domain names as well. People look down on .info domains, but if the domain name is a high volume search term and the competition is weak, a .info domain name may return a good bit of search traffic at a bargain price.

Before investing in a domain name it would be good to do some keyword research. Try to find a domain name that includes your site keywords. This will make life much easier when trying to promote the site. This is wisdom that I have learned in my website building activities.

A good domain name should be reasonably short and memorable. Single word names are ideal, but few are available. Two and three word names are good. The domain name should include keywords that are associated with the site. The domain name should also be easy to spell correctly. These things will make the name and the site more valuable to you.